RANCANG BANGUN PLATFORM DIGITAL BERBASIS WEBSITE SEBAGAI MEDIA PROMOSI PENYELENGGARAAN WIRAUSAHA

Authors

  • Osly Usman Universitas Negeri Jakarta
  • Umi Widyastuti Universitas Negeri Jakarta
  • Terrylina Arvinta Monoarfa Universitas Negeri Jakarta
  • Shandy Aditya Universitas Negeri Jakarta
  • Diena Novirini Universitas Negeri Jakarta
  • Meta Bara Berutu Universitas Negeri Jakarta

DOI:

https://doi.org/10.53067/icjcs.v2i4.91

Keywords:

Desa Cisaat , Platfrom Digital, Cisaat Vilage, Promosi, Website, Promotion, website , Digital Platform

Abstract

In today's technical advancements, the internet has become more widespread and is in demand by the general public; in this fast-paced period, it is necessary to always follow those wants, despite this separated area. Today, you may use internet media to promote a variety of products, services, and information. Using the internet to obtain information is very simple and convenient anywhere there is a network.

A website-based platform for the smoothness and progress of MSMEs in Cisaat village is provided by UNJ Digital Business Students in response to the inspiration of several MSMEs from Cisaat village, Serang, Banten, who are eager to learn and improve the capability of business actors in the area. They also provide wider information related to e-commerce for activities. SMEs (MSMEs). There is a communication platform on the bumdescisaat.com website that aims to arrange a forum for business actors so that they may share experiences and buy and sell things on the same website. As a result, a website was created that could serve as a digital platform for meeting the needs of conducting business.

This website's goal is to provide a forum for local businesspeople in Cisaat Serang, Banten, who desire to engage in entrepreneurial endeavors. This website's goal is to serve as a forum and market place for conversations between businesspeople or between businesspeople and consumers. This website is anticipated to serve as a marketing tool for entrepreneurs looking to conduct business on a quick and convenient digital platform

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References

Chaffey, D. (2015). Digital business and E-commerce management: Strategy, implementation and practice. In Management and Marketing (Sixth Edit, Vol. 9, Issue 3). Pearson.

Ingram, C. (2019). The entrepreneurship Frontier: Creating a New System of Curriculum and Professional Development for Teachers. Art Education, 72(5), 14–18. https://doi.org/10.1080/00043125.2019.1621629

Jeon, M. M., & Jeong, M. (2017). Customers’ perceived website service quality and its effects on e-loyalty. International Journal of Contemporary Hospitality Management, 29(1), 438–457. https://doi.org/10.1108/IJCHM-02-2015-0054

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Published

2022-11-07

How to Cite

Usman, O., Widyastuti, U. ., Monoarfa, T. A. ., Aditya, S. ., Novirini, D. ., & Berutu, M. B. . (2022). RANCANG BANGUN PLATFORM DIGITAL BERBASIS WEBSITE SEBAGAI MEDIA PROMOSI PENYELENGGARAAN WIRAUSAHA. Indonesian Collaboration Journal of Community Services (ICJCS), 2(4), 283–289. https://doi.org/10.53067/icjcs.v2i4.91